Start with a controlled queue and approved templates; use AI only where it improves a draft. This playbook does not require autonomous selling.
- Export or report open quotations. Include quote ID, version, owner, recipient, date, expiry, status and next action.
- Clean the queue. Remove duplicates, accepted work, declined work, expired offers requiring repricing and accounts with complaints or disputes.
- Classify contact permissions. Record the communication purpose and applicable marketing route before sending.
- Assign ownership. Every quotation needs a person who can answer the reply.
- Set a cadence. As a starting policy—not an industry benchmark—consider one check-in after five working days and a second after fifteen, adjusted to the customer’s buying process.
- Draft from the approved version. Provide the quote reference and relevant scope, but prevent AI from generating new prices or terms.
- Check status immediately before sending. Stop on acceptance, rejection, opt-out, complaint, expiry, superseded quote or an active conversation.
- Route replies to people. Questions about design, exclusions, access and commercial terms remain with the estimator.
- Measure decisions and completed work. Keep email opens and messages sent as secondary process indicators.
Suggested factual follow-up, subject to your classification and permissions review:
Hello [name], I’m following up on quotation [reference] for [approved scope]. Is there any information you need from us to make a decision? Please reply here and [owner/team] will help.
Native-software check: ServiceM8 publicly lists automated quote follow-up. For another platform, ask support to demonstrate status checks, reply handling and suppression before assuming a generic timer is sufficient. (servicem8.com)
Stage exit: One real reply, one accepted quote and one opt-out have each been shown to stop or redirect the sequence correctly.
Sources cited on this page
- servicem8.com ↗www.servicem8.com