Comparisons

What should an AI agency contract contain?

Contract for an operating service, not just a launch. The items below are recommended commercial requirements; negotiate them with appropriate professional advice.

Contract area Buyer requirement
Scope Exact channels, actions, integrations and prohibited decisions
Acceptance Written scenarios, severity definitions and remedies for failed tests
Accounts and numbers Identify the account holder, access rights and number-transfer arrangements
Data and configuration Exportable records, prompts, rules, templates and workflow configurations where applicable
Intellectual property Rights sufficient to continue or replace the service; distinguish supplier background IP from project-specific work
Support Coverage hours, incident severity, response commitments and escalation contacts
Maintenance Responsibility for application, API, model and telephony changes
Change control Approval and rollback for changes affecting customer-facing behaviour
Charges Unit definitions, allowances, overages, caps, indexation and change-request prices
Privacy Appropriate processing terms, subprocessors, retention, security and international-transfer arrangements
Exit Export formats, transition help, fees, access revocation and deletion process
Measurement Access to event-level outcomes and the agreed baseline methodology

Privacy-related terms are not optional merely because the supplier calls the product an AI assistant: the ICO’s controller/processor guidance explicitly addresses instructions, subprocessors, assistance, audit and end-of-contract provisions. Commercial ownership of accounts, code and telephone numbers should be negotiated separately rather than inferred from those data-protection rules. (ico.org.uk)

Recommended exit test before signing: ask the supplier to show what you would receive if the relationship ended, and who could operate or rebuild the workflow from it.

Sources cited on this page

  1. ico.org.uk ↗ico.org.uk
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